MARK TRACK
FROM AD TO SALE - EVERY STEP TRACKED

Pulse Engine

Deterministic decisions · vs previous 14d

ThresholdsThreshold source: Built-in defaultsUsing built-in defaults
Target cost/message: 12 EGPMin spend: 300 EGPMin conversations: 20Frequency warning: 2.5Scale below: 9.6 EGPReduce above: 18.0 EGP
Scale0
Hold0
Watch0
Refresh Creative0
Reduce Budget0
Check Tracking0
Decisions (0 entities with delivery)

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The decisions above are computed live from the selected range. “Generate decisions” saves a snapshot using a fixed 14-day window vs the previous 14 days, so saved decisions stay comparable from one run to the next.